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a8oobra a8oobra
wrote...
Posts: 3806
8 years ago
All of the following are accurate descriptions of ways companies are anxious to learn how to improve the odds of new-product success, except which one?
A) To learn lessons from new product failures.
B) Do not overly rely on product innovation when you can succeed by copying others.
C) Companies have to learn to understand their own consumers.
D) Find out what successful new products have in common.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
Read 108 times
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magnasmagnas
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Posts: 3806
8 years ago
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