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a8oobra a8oobra
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8 years ago
_____ calls for testing new-product concepts with groups of target consumers.
A) Idea generation
B) Idea screening
C) Concept development
D) Concept testing
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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8 years ago
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a8oobra Author
wrote...
#2
8 years ago
White Heavy Checkmark Correct!
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#3
8 years ago
PM me if you need more help
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