Question 1 of 20
5.0 Points
Persuasion relies on social connections and cultural assumptions that set the standards for what is considered correct or trustworthy.
Correct
True
False
Answer Key: True
Feedback: True
Question 2 of 20
5.0 Points
What year was social media first used?
Correct A.1969
B.2001
C.1984
D.1955
Answer Key: A
Feedback: 1969
Question 3 of 20
5.0 Points
Twitter specializes in ____ whom one can follow, but Facebook focuses on _____.
A.acquaintances, strangers.
B.colleagues, relatives.
Correct C.strangers, acquaintances.
D.relatives, colleagues.
Answer Key: C
Feedback: strangers, acquaintances.
Question 4 of 20
5.0 Points
“Social media” is a term used to only describe social networks such as Facebook, Instagram, or Twitter.
Correct
True
False
Answer Key: False
Feedback: False
Question 5 of 20
5.0 Points
One of the limitations identified by the authors of the study “Facebook: How Students Work It” was
A.The authors do not clearly define the term “connectedness”.
B.The authors did not clearly define the term “relational goals”.
Correct C.The study only sampled one specific group of people.
D.The study did not sample enough people.
Answer Key: C
Feedback: The study only sampled one specific group of people.
Question 6 of 20
5.0 Points
In the study discussed in Chapter 4, ______ is defined as the degree to which content is tailored to individual students.
A.Interactivity
Correct B.Personalization
C.Engagement
D.Cohesion
Answer Key: B
Feedback: Personalization
Question 7 of 20
5.0 Points
The authors of the study discussed in Chapter 4 found that their researched supported the argument that social media can motivate students to engage, share, and learn.
Correct
True
False
Answer Key: True
Feedback: True
Question 8 of 20
5.0 Points
Which theory suggests that people who interact with each other learn from each other?
A.Agenda Setting Theory
B.Dependency Theory
C.Uses and Gratification Theory
Correct D.Social Learning Theory
Answer Key: D
Feedback: Social Learning Theory
Question 9 of 20
5.0 Points
The argumentative and persuasive use of the procedures that are the building blocks of computer programs is called
A.Algorithms.
Correct B.Procedural rhetoric.
C.None of the above.
D.Interactive elements.
Answer Key: B
Feedback: Procedural rhetoric.
Question 10 of 20
5.0 Points
In the study “Facebook: How Students Work It”, the authors found that anonymity is positively related to both engagement and connectedness.
Correct
True
False
Answer Key: False
Feedback: False
Question 11 of 20
5.0 Points
_______is categorized as a microblogging web application that allows users to connect to one another using 140-character messages.
Correct A.Twitter
B.Blogging
C.Tumblr
D.Facebook
Answer Key: A
Feedback: Twitter
Question 12 of 20
5.0 Points
_________ are defined as Twitter users who engage the social media outlet as digital gatekeepers of information.
A.Literalists
B.Generalists
Correct C.Networkers
D.Facilitators
Answer Key: C
Feedback: Networkers
Question 13 of 20
5.0 Points
In order to understand the roots of social media in a communication setting, it is necessary to gain some knowledge of the broader field of interpersonal communication.
Correct
True
False
Answer Key: False
Feedback: False
Question 14 of 20
5.0 Points
1. In the study presented in Chapter 5, which social media outlet was not successful in the implementation of the revised format of the course Media and Democracy?
Correct A.Twitter
B.Tumblr
C.Facebook
D.Instagram
Answer Key: A
Feedback: Twitter
Question 15 of 20
5.0 Points
Consumers of mass media have always used their experience and interpretations as topics to engage other fans and friends, and is known as
Correct A.Conversation currency
B.Crowdsourcing.
C.Interpretive claims.
D.Procedural rhetoric.
Answer Key: A
Feedback: Conversation currency
Question 16 of 20
5.0 Points
The practice of “water-cooler conversations” was the practice of discussing one’s views about the latest television programs decades ago.
Correct
True
False
Answer Key: True
Feedback: True
Question 17 of 20
5.0 Points
_______ is defined as posting an aggressive or condescending comment in a social media forum.
A.Trolling
Correct B.Flaming
C.Disrespecting
D.Lurking
Answer Key: B
Feedback: Flaming
Question 18 of 20
5.0 Points
According to the study in Chapter 6, facilitators are defined as people who re-tweet and pass along other tweets and information.
Correct
True
False
Answer Key: False
Feedback: False
Question 19 of 20
5.0 Points
One method used to redesign the course Media and Democracy to be more social media friendly and interactive for students was
A.Allowing students to live Tweet while in class.
B.Allowing students to contribute questions to quizzes.
C.Allowing students to democratically run discussions.
Correct D.Both B. and C.
Answer Key: D
Feedback: Allowing students to contribute questions to quizzes and Allowing students to democratically run discussions.
Question 20 of 20
5.0 Points
According the Chapter 6, Twitter hasn't changed the way in which people communicate very much.
Correct
True
False
Answer Key: False
Feedback: False