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ejoignez ejoignez
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8 years ago
Why do some MNEs enter international markets through Foreign Direct Investment (FDI) instead of through exporting? In a short essay, explain why P&G chose FDI-based entry. How does FDI-based entry relate to internalization theory?
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International Business: Strategy, Management, and the New Realities

International Business: Strategy, Management, and the New Realities


Edition: 1st
Authors:
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JewelSmithJewelSmith
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ejoignez Author
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#2
8 years ago
Thx, JewelSmith
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#3
8 years ago
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