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silverbullet silverbullet
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8 years ago
Which of the following is an example of backward integration for an automobile manufacturer?
A) Opening new, company-owned car dealerships
B) Creation of a marketing plan to offer a factory rebate on the purchase of a new car
C) Installation of robotic welding equipment on the factory floor
D) Acquisition of a sheet metal company that is a major supplier to the automobile industry
Textbook 
Operations Management: Processes and Supply Chains

Operations Management: Processes and Supply Chains


Edition: 11th
Authors:
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DreaminDreamin
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8 years ago
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silverbullet Author
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8 years ago
gold!
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8 years ago
Appreciate the feedback Smiling Face with Open Mouth
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