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te3la te3la
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Posts: 1737
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7 years ago
Which key player makes the final decisions about the target audience and the size of the advertising budget, in addition to approving the advertising plan?
A) media
B) audience
C) advertiser
D) vendor
E) agency
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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rebmetpesrebmetpes
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7 years ago
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te3la Author
wrote...
7 years ago
This helped me pass my test last Friday
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