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te3la te3la
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7 years ago
Describe the psychological influences of needs, wants, and motivations and explain why they are important to advertisers.
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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rebmetpesrebmetpes
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7 years ago
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te3la Author
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7 years ago
This helped me pass my test last Friday
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