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debbyFlynn debbyFlynn
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7 years ago
If an advertising period is too long, ads may suffer from ________, which means the audience gets tired of them and stops paying attention.
A) carryover
B) aperture
C) pulsing
D) weighting
E) wearout
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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enujenuj
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7 years ago
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debbyFlynn Author
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7 years ago
Brilliant
wrote...

Yesterday
Helped a lot
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2 hours ago
Good timing, thanks!
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