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te3la te3la
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7 years ago
All of the variables that are intended to satisfy the needs of the consumer are considered part of the ________ in direct marketing.
A) fulfillment
B) response
C) offer
D) message
E) media
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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enujenuj
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7 years ago
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te3la Author
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#2
7 years ago
Very grateful for this, thank you
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