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debbyFlynn debbyFlynn
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7 years ago
In which type of evaluative research are consumers asked to join a panel and allow their actual purchases to be tracked?
A) persuasion tests
B) scanner research
C) likability tests
D) memory tests
E) inquiry tests
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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lirpalirpa
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7 years ago
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debbyFlynn Author
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7 years ago
Thanks
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Yesterday
This helped my grade so much Perfect
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2 hours ago
Brilliant
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