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Diana55 Diana55
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7 years ago
When thinking about advertising strategy, the brand closest to the Ideal brand would most likely try to defend and maintain its competitive position.
A) True
B) False
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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6l46l4
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7 years ago
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Diana55 Author
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#2
7 years ago
I had been looking for this, really helped me out
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