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Home Q & A Board Other Fields Homework Help Business Marketing
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Samita.Brown Samita.Brown
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7 years ago
What is the marketing return on investment (Marketing ROI) for a product line that generates $800 million in sales revenues with cost of goods sold equal to $350 million, marketing and sales expenses equal to $150 million and other operating expenses equal to $100 million?
a.   2%
b.   3%
c.   133%
d.   200%
e.   300%
Textbook 
Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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D-manD-man
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7 years ago
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Samita.Brown Author
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#2
7 years ago
Right!
Market-Based Management, 5th Edition (Best)
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