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Home Q & A Board Other Fields Homework Help Business Marketing
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Samita.Brown Samita.Brown
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7 years ago
Marketing Return on Investment (Marketing ROI) _____.
a.   is another way to grow net profits
b.   allows a manager to evaluate the efficiency of the marketing expenses
c.   controls for the size of sales revenues
d.   is equal to sales revenues/marketing & sales expenses
e.   is equal to marketing & sales expenses/invested capital
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Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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D-manD-man
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7 years ago
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Samita.Brown Author
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7 years ago
Thank you!
Market-Based Management, 5th Edition (Best)
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