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Samita.Brown Samita.Brown
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7 years ago
More intense competitor rivalry tends to _____ prices and margins and _____ marketing expenses in the battle to attract and retain customers.
a.   raise; raise
b.   raise; lower
c.   lower; raise
d.   lower; lower
e.   raise; increase at an increasing rate
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Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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#1NuggetsFan#1NuggetsFan
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Samita.Brown Author
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7 years ago
Thank you!
Market-Based Management, 5th Edition (Best)
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