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matashola matashola
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7 years ago
Ford sells the Ford Taurus automobile.  This is an example of using a _____ branding strategy.
a.   company name
b.   company and brand name
c.   brand and sub-brand name
d.   company and product name
e.   company, brand and product name
Textbook 
Market Based Management

Market Based Management


Edition: 5th
Author:
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#1NuggetsFan#1NuggetsFan
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7 years ago
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matashola Author
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#2
7 years ago
I'll take your word for it, thx
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