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Which of the following would be an example of a customer orientation in international marketing?

campario

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Which of the following would be an example of a customer orientation in international marketing?

Which of the following would be an example of a customer orientation in international marketing?
A) A cosmetics company bans animal testing of its products to gain goodwill.
B) A fruit company brands the bananas it sells in foreign and domestic markets.
C) A beer company makes non-alcoholic beer for a country that bans the sale of alcohol.
D) A plastics manufacturer makes some components to the specifications of a foreign company.

Textbook

International Business

International Business

Edition: 15^th

Authors: Daniels, Radebaugh, Sullivan

Read 158 times

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International Business Student!

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campario Author

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Just got PERFECT on my quiz

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