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Home Q & A Board Other Fields Homework Help Business Marketing
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elpkiosk elpkiosk
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6 years ago
Qantas targets four distinct segments: coach passengers, premium economy, business and first class, and uses ________ to clearly differentiate between the options targeted at each segment.
A) reverse targeting
B) behavioral targeting
C) countersegmentation
D) geographic segmentation
E) positioning
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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worlyworly
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6 years ago
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elpkiosk Author
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#2
6 years ago
Such a reliable source, thank YOU
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