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chinka chinka
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7 years ago
The ________ of a product or service is the process by which a company creates a distinct image and identity for its products, services and brands in consumers' minds.
A) psychographic inventory
B) positioning
C) segmentation
D) concentrated marketing strategy
E) target
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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worlyworly
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7 years ago
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chinka Author
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Just got PERFECT on my quiz
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Helped a lot
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