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dorean dorean
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7 years ago
Channels of ________ permit marketers to send addressable, customized messages based on data gathered from tracing consumers' surfing and clicks online to individual consumers or small groups.
A) informal media
B) broadcasting
C) narrowcasting
D) symbolic media
E) traditional media
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
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handsome93handsome93
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dorean Author
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#2
7 years ago
Perfect
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