All forms of price discrimination are illegal.
Indicate whether the statement is true or false
Question 2Which of the following is the primary need for static publishing sites as they adopt online capabilities?
a. timely information
b. customer management
c. dynamic interaction
d. organizational restructuring
Question 3If an item costs a retailer 75 and the retailer's markup percentage is 30 percent based on cost, what is the retailer's selling price?
a. 22.50
b. 97.50
c. 208.33
d. 283.33
e. Cannot be determined with the information provided.
Question 4As a rule, the more merchandise customers are exposed to, that is presented in an orderly manner, the less they tend to buy.
Indicate whether the statement is true or false
Question 5Which of the following statements about metropolitan statistical areas (MSAs) is true?
a. In the past, the migration to MSAs was directed more toward central city areas than suburban areas.
b. They are urban areas based around a core city with a population of 10,000 to 49,999.
c. The proportion of the population residing in these cities has increased dramatically, from 54 percent in 1950 to 90 percent today.
d. They are freestanding urban areas with populations in excess of 50,000.
e. The urban or metropolitan population does not vary considerably by state.
Question 6Price discrimination occurs when two retailers buy identical amounts of like grade and quality merchandise from the same supplier but pay different prices.
Indicate whether the statement is true or false
Question 7Like the automobile or the television, the Internet increasingly is considered to function as an ___________.
a. efficiency
b. appliance
c. invention
d. apparatus
Question 8If a retailer can sell an item for 6 and needs a 40 percent markup on retail to meet profit objectives, that retailer should pay no more than _____ for the item.
a. 2.40
b. 3.60
c. 6.40
d. 8.40
e. 9.60
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