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elpkiosk elpkiosk
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7 years ago
Chaz is tired of lugging around a digital camera on location site visits as he tries to identify potential retail properties, so he decides to buy a new cell phone with a high quality digital camera. The desire for the new camera was prompted by ________.
A) evaluation of alternatives
B) prepurchase search
C) marketing mix
D) psychological field
E) need recognition
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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handsome93handsome93
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7 years ago
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4 years ago
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