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chinka chinka
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6 years ago
In the ECOLITE MINI CASE, when EcoLite hires actors to pose as customers telling people about the car's benefits, it is engaged in ________.
A) covert marketing
B) viral marketing
C) deceptive advertising
D) an FTC violation
E) social marketing
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Consumer Behavior

Consumer Behavior


Edition: 11th
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worlyworly
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6 years ago
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3 years ago
thank you
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