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chrisdekok chrisdekok
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6 years ago
Which form of synergy was demonstrated when P&G purchased Gillette to combine P&G's knowledge of the female consumer with Gillette's knowledge of the male consumer?
A) economies of scale
B) shared tangible resources
C) coordinated strategies
D) new business creation
E) shared know-how
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Strategic Management and Business Policy: Globalization, Innovation and Sustainablility

Strategic Management and Business Policy: Globalization, Innovation and Sustainablility


Edition: 14th
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SaNaLAdReSSaNaLAdReS
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