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rohu rohu
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Posts: 1032
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6 years ago
Market segments should meet the following criteria except
A) the organization has the capabilities and resources to serve the market's need
B) the segment can be reached through communication channels
C) relationships with customers in the segment will be profitable
D) the segment can be defined exclusively in socioeconomic terms
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
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SatiozSatioz
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6 years ago
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