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revmitchell revmitchell
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A search of the team's database reveals 200 partial season ticket holders. Since these individuals already have a strong affinity for the team, it is appropriate to set a behavioral objective to boost the engagement of these individuals to larger ticket packages.
True or False?
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Sports Marketing

Sports Marketing


Edition: 1st
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Sports Marketing (Fetchko, Roy, Clow)
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kromonoskromonos
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