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program5 program5
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7 years ago
Why is market penetration considered the least risky of the strategic directions?
A) The business has knowledge of its existing markets and is selling a proven product.
B) The business has existing skills in developing new products for the market.
C) The competition is known to the firm.
D) Mature markets exhibit little dynamic change.
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Exploring Corporate Strategy

Exploring Corporate Strategy


Edition: 8th
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JUL7ENJUL7EN
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7 years ago
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program5 Author
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6 years ago
Had a real hard time with this course, thank you guys
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