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The total retail experience is best defined as ________.

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The total retail experience is best defined as ________.

The total retail experience is best defined as ________.
A) those retail strategies that contribute to total satisfaction among all retail stakeholders
B) all the elements in a retail offering that encourage or inhibit consumers during their contact with a retailer
C) value-generating elements in the retail transaction
D) a retail operating philosophy that stresses long-term relationships between a retailer and its customers

Textbook

Retail Management: A Strategic Approach

Edition: 12^th

Authors: Berman, Evans

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