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adthz adthz
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6 years ago
In relationship retailing, a retailer ________.
A) seeks to maximize a customer's short-term satisfaction
B) prefers to attract new customers over retaining existing customers
C) plans to establish and maintain long-term bonds with its customers
D) seeks to attract larger customers over smaller accounts
Textbook 
Retail Management: A Strategic Approach

Retail Management: A Strategic Approach


Edition: 12th
Authors:
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MartineMartine
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6 years ago
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adthz Author
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6 years ago
Thanks
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