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Michelle Kelly Michelle Kelly
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6 years ago
A marketing strategy of competitive advantages is typically based on either ________ or ________.
A) cost leadership; differentiation
B) mass global appeal; cost leadership
C) segmentation; globalization
D) differentiation; reliability
Textbook 
Strategic Marketing

Strategic Marketing


Edition: 1st
Authors:
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tekniateknia
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6 years ago
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Thanks for your help!!
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Smart ... Thanks!
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