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As a marketer, you have already defined the scope of a scenario analysis. What should you do next?

Michelle Kelly

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As a marketer, you have already defined the scope of a scenario analysis. What should you do next?

As a marketer, you have already defined the scope of a scenario analysis. What should you do next?
A) identify industry drivers
B) analyze selected scenarios
C) develop comprehensive scenarios
D) choose a specific time frame

Textbook

Strategic Marketing

Strategic Marketing

Edition: 1^st

Authors: Mooradian, Matzler, Ring

Read 41 times

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w.i.l.l

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Michelle K. Author

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5 years ago

I feel happy now, thankssss

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