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Pandos Pandos
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7 years ago
Business-to-business marketers who look at the size of firms in terms of total sales or number of employees are using ________ to segment their market.
a. Industrial psychographics
b. organizational demographics
c. organizational culture
d. behavior variables
e. usage variable
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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jhollin1138jhollin1138
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7 years ago
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Pandos Author
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6 years ago
Thank you for providing the right answer
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