Top Posters
Since Sunday
d
4
N
3
3
R
3
k
3
o
3
Z
3
j
3
s
3
d
3
J
3
1
3
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
Rgary Rgary
wrote...
Go to Answer
Posts: 849
Rep: 0 0
7 years ago
________ is a strategic business process that marketers use to plan, develop, execute, and evaluate coordinated, measurable, persuasive brand communication programs over time to targeted audiences.
a. Integrated marketing communications (IMC)
b. A push strategy
c. A pull strategy
d. Database marketing
e. Experiential marketing
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
Read 72 times
2 Replies
Replies
Answer verified by a subject expert
tic_tactic_tac
wrote...
#1
Top Poster
Posts: 580
Rep: 4 0
7 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

Rgary Author
wrote...
#2
6 years ago
this went a long way

thank u
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1561 People Browsing
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 409
  
 311
  
 210
Your Opinion
Where do you get your textbooks?
Votes: 447
Previous poll results: Do you believe in global warming?