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Home Q & A Board Other Fields Homework Help Business Marketing
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Pandos Pandos
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7 years ago
In developing an advertising campaign, agencies do not use pretesting until they have determined the media types and media schedule.
a. True
b. False
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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OrmfnOrmfn
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7 years ago
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Pandos Author
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#2
6 years ago
Thank you for your help
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