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alperkilic alperkilic
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Posts: 1076
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6 years ago
"The sequential addition of products to a product line to increase the line's depth or width" is a definition of
A) product integration.
B) depth alignment.
C) sequential marketing.
D) product mix modification.
E) product stretching.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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BlueFusionBlueFusion
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