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Fade05 Fade05
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7 years ago
Upon consideration of the international market the company is planning to enter, the international brand manager recommended a country-centred strategy.  What are the pros and cons of this option?
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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RainbowRisingRainbowRising
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7 years ago
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Fade05 Author
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6 years ago
THANKS
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