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Consle Consle
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6 years ago
The individual that has the greatest ability to conduct an external search for information is the consumer who has:
A) a low level of knowledge about the product category.
B) an extensive knowledge of the product category.
C) some knowledge of the product category, but not enough to make an intelligent decision.
D) a low educational level.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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bukharifaranbukharifaran
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#1
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6 years ago
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Consle Author
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6 years ago
Thanks for your help!!
Fleury
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Yesterday
Just got PERFECT on my quiz
Tim0301
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2 hours ago
This site is awesome
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