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Consle Consle
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In dual-channel marketing, to avoid confusing individuals who might see messages aimed at consumers and other messages aimed at businesses promoting different benefits, companies often engage in dual branding.

True or False?
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Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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SunardySunardy
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Consle Author
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6 years ago
Thank you, thank you, thank you!
jayfo05
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Just got PERFECT on my quiz
Loruiz15
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Thanks
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