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Sitki Sitki
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Posts: 1536
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6 years ago
Basing a communications budget on sales from the previous year or anticipated sales for the next year is the which type of budgeting method?
A) Percentage of sales
B) Meet the competition
C) What we can afford
D) Payout planning
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 49 times
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wrote...
6 years ago
A
Sitki Author
wrote...
5 years ago
Thanks
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