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Sitki Sitki
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6 years ago
List the elements of a creative brief.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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wrote...
6 years ago
∙   The objective
∙   The target audience
∙   The message theme
∙   The support
∙   The constraints
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