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Consle Consle
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Posts: 1039
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6 years ago
A company seeking to build brand awareness through repeated exposures of the same ads is using high:
A) frequency.
B) continuity.
C) exposure.
D) reach.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 73 times
1 Reply

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6 years ago
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