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bongua185 bongua185
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6 years ago
Effective frequency is the number of times a target audience must be exposed to a message to achieve a specific objective.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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bongua185 Author
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6 years ago
This site is awesome
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