Top Posters
Since Sunday
d
4
N
3
3
R
3
k
3
o
3
Z
3
j
3
s
3
d
3
J
3
1
3
Home Q & A Board Other Fields Homework Help Human Resources Public Relations
New Topic  
Consle Consle
wrote...
Go to Answer
Posts: 1039
Rep: 0 0
6 years ago
If the objective of an advertising campaign for JD Bank is to increase brand recall, then reach is more important than frequency.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 77 times
1 Reply
Replies
Answer verified by a subject expert
Link-NMLink-NM
wrote...
#1
Top Poster
Posts: 985
Rep: 22 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

Consle Author
wrote...

6 years ago
This site is awesome
mikey3091
wrote...

Yesterday
Thanks
Jose^2
wrote...

2 hours ago
Just got PERFECT on my quiz
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1757 People Browsing
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 274
  
 347
  
 404
Your Opinion
What's your favorite math subject?
Votes: 559
Previous poll results: Which 'study break' activity do you find most distracting?