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Home Q & A Board Other Fields Homework Help Business Marketing
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Sitki Sitki
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6 years ago
The planned insertion of a brand or product into a movie, television show, or some other media program with the purpose of influencing viewers is:
A) branded entertainment.
B) product placement.
C) lifestyle marketing.
D) guerilla marketing.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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maficamafica
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Sitki Author
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#2
6 years ago
Slight Smile tysvm
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