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bongua185 bongua185
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6 years ago
Offering financial incentives to channel members in order to motivate them to make a purchase is a:
A) trade allowance.
B) trade incentive.
C) trade contest.
D) vendor support program.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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bukharifaranbukharifaran
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6 years ago
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