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Home Q & A Board Other Fields Homework Help Business Marketing
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birdseye birdseye
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6 years ago
The section of the media brief which gives the media planner a perspective on what is happening in the market and the rates of growth in the market is the
a. product media profile.
b. competitors media usage.
c. market profile.
d. target market profile.
e. media objectives.
Textbook 
Integrated Marketing Communications: Strategic Planning Perspectives

Integrated Marketing Communications: Strategic Planning Perspectives


Edition: 5th
Author:
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xNxxNx
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6 years ago
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birdseye Author
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#2
6 years ago
Thanks for the quick help
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