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ShadyAh ShadyAh
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6 years ago
Data mining offers organizations two essential benefits.  It allows organizations to predict future sales and it
a. allows organizations to predict profitability.
b. allows organizations to advertise more.
c. makes it easier for them to generate sales.
d. makes managers more accountable.
e. provides a means of profiling the "best'' and the "worst" customers.
Textbook 
Integrated Marketing Communications: Strategic Planning Perspectives

Integrated Marketing Communications: Strategic Planning Perspectives


Edition: 5th
Author:
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PaLYaCoPaLYaCo
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6 years ago
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ShadyAh Author
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