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alperkilic alperkilic
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7 years ago
Would you describe Fairmont Hotels and Resorts as having a socially responsible marketing orientation? Give specific examples to justify your answer. Are their actions are driven by corporate philosophy, or marketing? Are they ‘greenwashing’ or sincere?  Justify your answer with specifics.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
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Blue F.Blue F.
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7 years ago
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alperkilic Author
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7 years ago
Smart ... Thanks!
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Yesterday
Good timing, thanks!
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2 hours ago
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