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Consle Consle
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Posts: 1039
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6 years ago
Making sure all channels work together when a company sells through additional channels beyond the web is:
A) brand engagement.
B) customer engagement.
C) channel integration.
D) cyber consistency.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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6 years ago
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