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woahjenjen woahjenjen
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6 years ago
How would market basket analysis help an operator improve the menu?
 
  What will be an ideal response?
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6 years ago
(Note that these are suggested answers. Students may arrive at different and yet still correct conclusions)
 MBA can help identify potential combos that would enhance profitability
 MBA can help restaurateurs decide whether their secondary items have high or low price resistance
 Areas for potential suggestive selling can be identified
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