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S_leve3 S_leve3
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Posts: 3311
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9 years ago
One of the possible objectives of marketing communications is helping consumers evaluate a brand's perceived ability to meet a currently relevant need. Which of the following is a negatively oriented relevant brand need?
A) normal depletion
B) sensory gratification
C) social approval
D) intellectual stimulation
E) value enhancement
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Answer accepted by topic starter
milestone23milestone23
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Posts: 9919
9 years ago
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